How effective is Klout’s new system?

Posted on November 15, 2011 by admin | No Comments

Klout (a tool to measure the influence/reach of a person on social media networks like Twitter, Facebook, etc) just made some changes to their formulas. As a result, some people who depend on their stellar score for free and money shit from advertisers just saw a pretty significant drop in their scores.

The author of the article below talks about the whole Klout system and whether or not it’s a relevant tool for measuring someone’s impact on the world wide web.

Go read it. Especially if you’re an ad person and you don’t know what Klout is.


(Please note that Klout says I’m influential in “Jewish” because I posted a tweet about The Bear Jew in Inglorious Basterds)


This entry was posted on Tuesday, November 15th, 2011 at 8:01 am and is filed under Advertising News, Digital News. You can follow any comments to this post through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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